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Ascent was founded in 2002, and has since revolutionised school shoes, work shoes and now safety boots by engineering them with athletic shoe technology. Engineered in Australia, we take a special interest in developing footwear specifically for the wellbeing of growing families.

Ascent is a proven, innovative Australian born and bred footwear brand. Ascent started with a sporting shoe heritage and has taken this technology into categories of footwear that have not previously had this type of comfort and support; School, Business, Walking, Work and Safety shoes.

Ascent work very closely with special interest groups; Podiatry, Physiotherapy, Amputee and Diabetes associations to make sure our footwear yields therapeutic benefits or aids in the management or prevention of various foot ailments.

We biomechanically engineer all our footwear with essential durability, cushioning and support. We have a strict ‘gimmick free’ design policy, only utilising real proven technologies so that the optimum benefit is delivered for the price.

In 2012, we launched a unique way of selling Ascent shoes in a program called IIFit.  IIFit allows customers to purchase shoes in different sizes between left and right feet at no extra cost or waiting time or as an individual shoe (either left or right) at half the retail price.

Marketing Campaigns

All About Ascent

Sports Shoes in Disguise

Australaisan Podiatry Council Endorsement